AdPortal Obituaries

Self serve newspaper obituary software

Self Serve Newspaper Obituary Software Platform

AdPortal Obituaries is a self serve newspaper obituary software platform licensed by hundreds of community publishers offering print obituaries and digital listings to funeral homes and private parties. Publishers use it as their front-end for 100% of their print and digital obits and benefit from higher revenue and lower operational costs.
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Additional Obituary Related Products

AdPortal Targeted Obits on devices

AdPortal Targeted Obituaries

Providing families an easy, convenient way to extend and focus their reach with the message of their loved-one’s passing using Facebook. A proven way to offer customized reach they need.

  • Traditional Facebook posts only reach an average 10% to 40% of friends*
  • Extends a focused reach to people you may not know but your loved one may have
  • Allows targeting by city, interests, memberships, affiliations, schools and employers
  • Reaches digital-only, digital-first audiences
  • Targeting options can be customized individually
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AdPortal Tributes

Create and upsell special sections for obituaries seamlessly using content that has been previously stored in the AdPortal Obituaries platform. Available to non-AdPortal customers as well (see’s press release about AdPortal Tributes). Publish monthly, quarterly, semi-annually or annually to generate substantial incremental revenue. AdPortal Tributes paginates each market’s special obituaries section as a print-ready multi page PDF or native Adobe InDesign file.

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AdPortal Tributes in broadsheet or tab layouts
AdPortal Targeted Obits on devices

Memorial Trees

iPublish Media Solutions introduces “Memorial Trees,” a new feature of our #1 self-service and call-center software, AdPortal Obituaries. Memorial Trees are offered to families and funeral homes seamlessly during the obituary placement process. The Memorial Trees program is a worthwhile cause marketing opportunity for newspapers since every tree planted is tied directly to each obituary placed. The new iPublish offering compliments Legacy’s existing memorial trees gift program, giving partners a chance to receive a second memorial tree revenue stream.

Why Participate?
Families take comfort that their obituary purchase is bundled with a tangible, living legacy for their loved one. Memorial Trees help the environment and enhance your brand’s environmental impact. It is a cause everyone can get behind.

User experience workflow for AdPortal Obits

Customer Feedback

AdPortal Obituaries is live in 18 of our markets. BH Media has a very good relationship with iPublish. The team is always very very easy to deal with which gives us a comfort level in their ability to support the launch of new products. I enjoy working with the entire iPublish team. They are always so accommodating.

Terry Hall, BH Media Group

People creating obituaries with this easy format add more pictures, the obituaries are longer, they add more elements, they get carried away with the experience, and they spend more. This year we are on target to exceed revenue because of the user experience.

Sally Steed, Deseret Media
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