10 Jan 2020

Where in the World is iPublish Media This Decade?

By |2020-01-13T10:16:51-05:00January 10th, 2020|AdPortal, Conferences|

The start of a new year brings upon the start of Conference season. iPublish Media Solutions is looking forward to attending several top digital and newspaper conferences the first part of this year. Between networking with old friends, meeting new friends, picking up top tips from keynote speakers, and sharing ways AdPortal can support revenue goals and reduce operation [...]

3 Jan 2020

Automation Equals Sales For Local Adv Sales Teams

By |2020-01-21T16:04:31-05:00January 3rd, 2020|AdPortal, SMB|

Four 2020 trends to benefit your sales organization One of the most promising trends in the media industry may not sound exciting until you realize the full potential: automation. The elimination (or consolidation) of processes that used to take multiple steps and many man-hours are reduced to minutes. Additionally, many common errors in manual processes are eliminated by software [...]

17 Dec 2019

2019 Customers In Review

By |2019-12-23T21:28:44-05:00December 17th, 2019|AdPortal, New Customers|

As we near the end of 2019, we want to thank all of our partners and recognize our new partner launches. So many companies have given us their confidence to help them grow revenue, reduce costs, and ease operations. Our new partner portals join over 570+ active AdPortals publishers around the world, who integrate AdPortals with their front-end system, credit [...]

12 Dec 2019

A Small Company With Big Values

By |2020-01-16T11:53:01-05:00December 12th, 2019|AdPortal|

For the year-end, we thought we’d try a “culture blog” - letting you in on what the people in our company are really about, what we care about and how we interact. The truth about smaller companies is that they don’t often talk about culture and core values — they just “exist.” So talking about culture definitely requires some [...]

3 Dec 2019

We Have You Covered – Tips for Setting Early Holiday Deadlines

By |2019-12-03T16:26:04-05:00December 3rd, 2019|AdPortal|

During the holidays we look forward to spending time with family, eating special meals, maybe even taking a wonderful vacation. It can also be a stressful time - the office may be short-staffed or busy with multiple commitments. There is enough to do without having to follow up with advertisers to make sure their ads get submitted on time. [...]

19 Nov 2019

Forecasted Spending Trends for 2020 Aid in Strategic Planning

By |2019-11-20T13:33:41-05:00November 19th, 2019|AdPortal, balanced media mix, Digital, Real Estate, VIdeo|

2020 Forecast Recent forecasts on advertising spending for 2020 includes a couple of important takeaways for local media managers making strategic plans for next year. Topping the charts for increased spending in 2020 are auto and real estate, each of which are forecasted to be up by a little more than 3% next year, with about 20% of realtors [...]

12 Nov 2019

Some Of The Best Ideas Come From Our Partners

By |2019-11-13T09:57:39-05:00November 12th, 2019|AdPortal, Company, Facebook Ads, Obituary, Real Estate, SMB|

Our newspaper partner customers have great ideas that over the years have turned to enhancements to the iPublish Media Solutions AdPortal Self-Service advertising platform. These benefits extend to our other partners, helping the overall industry. We want to take a moment to say thank you and acknowledge the contributions to the newspaper industry from our partners—sharing ideas to improve [...]

22 Oct 2019

LeadHax Drives Impressive Increases in Digital & Print Revenue

By |2019-10-22T17:15:18-04:00October 22nd, 2019|AdPortal, Case Studies, Company, Real Estate|

Since 2017, Bay Area News Group and iPublish Media Solutions have worked together to develop a real estate solution to offer self-serve programmatic campaigns to real estate brokers and agents in order to compete with AdWerx and other digital companies. Bay Area News Group came to iPublish for help to develop this custom platform that would address the Real [...]

15 Oct 2019

Site Launches and New Customers

By |2019-10-16T14:47:15-04:00October 15th, 2019|AdPortal, New Customers|

We are excited to welcome our newest partners, as we help them grow revenue and ease operations. Our new partner portals join over 570+ active AdPortals publishers around the world. AdPortals are integrated with their front-end system, credit card merchants, and pagination systems, delivering ads for print, digital, and social platforms. We are pleased to work with their teams [...]

1 Oct 2019

Lots of Learning for Newspapers at California Realtor’s Association Meeting Last Week

By |2019-10-02T16:18:59-04:00October 1st, 2019|AdPortal, balanced media mix, Conferences, Real Estate|

I had the great fortune of joining our partners from Media News Group in their booth in California last week for the California Realtor’s Association Meeting. What a great chance to interact with brokers and agents, and hear how our clients use our software to make sales. What was immediately apparent were three things: ONE: Agents and brokers are [...]