25 Mar 2021

Military Times Launches New Online Obituary Platform

By |2021-03-25T21:26:49-04:00March 25th, 2021|AdPortal, Obituary, Press Release|

Arlington, VA., March 24, 2021 – Military Times has launched a new self-service obituary platform to provide families of veterans with a free way to easily tell the story of their loved ones and their years of service. In partnership with iPublish Media Solutions and Legacy.com, the new Military Times obituary platform will offer a free, permanent online obituary of [...]

3 Mar 2021

Reforest America with Memorial Trees

By |2021-03-03T10:52:06-05:00March 3rd, 2021|AdPortal, Obituary|

Yes, newspapers can help reforest the country. The latest initiative from iPublish Media Solutions helps newspapers "Reforest America" with every obituary sold. Each time an obituary is placed, participating newspapers include a tree planted in a forest in need. A Memorial Certificate from The Arbor Day Foundation and the newspaper is created for the purchaser of the obituary. Families take [...]

7 Oct 2020

It’s Hard To Define, But You Know It When You See It

By |2020-10-07T12:27:15-04:00October 7th, 2020|AdPortal, Conferences, Digital, Facebook Ads, Obituary, Webinar|

A recent Local Marketing Trends Podcast with Corey Elliot and Gordon Borrell discusses the results of recent Borrell Associates “Content Marketing & Branded Content” survey conducted on behalf of the Local Media Consortium. The survey results give hope to local media that Fall, and holidays advertising will be better than Spring & Summer in 2020. Gordon & Corey discuss “what [...]

25 Aug 2020

FAQ: 10 Questions About Targeted Facebook Ads Answered

By |2020-08-31T17:09:15-04:00August 25th, 2020|AdPortal, Conferences, Digital, Facebook Ads, Obituary, Webinar|

We gathered your questions about implementing Targeted Obituaries from the presentation with the Chicago Sun-Times and Utah Media Group (Salt Lake Tribune) at the 2020 Local Media Association Digital Summit. Here are the most common questions asked: How does the Facebook targeting compete, complement or make redundant Legacy.com’s new local newspaper-branded Facebook page for obituaries? The targeted [...]

6 Apr 2020

iPublish Media Launches AdPortal Targeted Obituaries

By |2020-04-08T11:36:49-04:00April 6th, 2020|AdPortal, Facebook Ads, Obituary|

Traditional Facebook Posts Only Reach a Fraction of Friends Families have been using Facebook to notify friends, relatives, and others about the death of a loved one for years. The biggest challenge, according to Facebook, is users who rely on a traditional Facebook “post” generally reach only 10% to 40% percent of their friends on the platform. Globally recognized [...]

21 Jan 2020

Local Media Objectives for 2020

By |2020-01-21T14:29:41-05:00January 21st, 2020|AdPortal, Facebook Ads, Obituary, Real Estate, SMB, Tributes|

Three Must-Have Objectives for Local Media in 2020 We’ve come a long way. In 2020, local media companies increasingly understand the rules of the game—invest in editorial and revenue growth, and automate everything else possible in the back end to reduce costs. Companies that forget one of the three legs of a stool get stuck in a binary trap—cut [...]

16 Jan 2020

Legacy.com Announces Acquisition of iPublish Media Solutions

By |2020-01-16T08:41:23-05:00January 16th, 2020|Company, Obituary, Press Release|

Legacy.com Acquires iPublish Media Solutions Acquisition supports Legacy’s increased investment in newspapers and funeral homes Chicago, IL (January 15, 2020) - Legacy.com, Inc., the leading provider of online obituary solutions in the U.S., has acquired iPublish Media Solutions, the most widely used self-serve platform for placement of obituaries and other announcements in U.S. newspapers. Legacy.com has been an innovator [...]

12 Nov 2019

Some Of The Best Ideas Come From Our Partners

By |2019-11-13T09:57:39-05:00November 12th, 2019|AdPortal, Company, Facebook Ads, Obituary, Real Estate, SMB|

Our newspaper partner customers have great ideas that over the years have turned to enhancements to the iPublish Media Solutions AdPortal Self-Service advertising platform. These benefits extend to our other partners, helping the overall industry. We want to take a moment to say thank you and acknowledge the contributions to the newspaper industry from our partners—sharing ideas to improve [...]

23 Sep 2019

Three Affordable (And Surprising) Ways iPublish Can Help Newspapers Achieve Success in 2020!

By |2019-09-23T15:13:12-04:00September 23rd, 2019|AdPortal, Obituary, SMB, Tributes|

Reach Your 2020 Goals For many, Fall brings more than autumn leaves. It brings budgeting and forecasting. What are your goals for 2020? Is it something like increase revenue, decrease cost of sale, give your sales force more time to sell, or provide better prospecting tools? And do you need to do all that without spending a fortune? If [...]

10 Sep 2019

Gatehouse Media Exceeds $1 Million in New Annual Revenue from Obituary Special Sections

By |2019-09-10T11:13:08-04:00September 10th, 2019|Company, Obituary, Press Release, Tributes|

Westborough, MA, September 9, 2019 - Gatehouse Media confirmed that they added more than $1 million in new revenue in 2018 publishing obituary special sections using iPublish Media’s Adportal Tributes software. Gatehouse wanted to monetize the obituary franchise with a print publication that would bring value to both the communities they serve, and their funeral home partners. They could not [...]

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