About James Allen

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So far James Allen has created 135 blog entries.
11 Feb 2020

Mega-Conference 2020 Checklist – Don’t Miss These 5 Things!

By |2020-02-11T15:38:37-05:00February 11th, 2020|AdPortal, Conferences|

Our first stop of the conference season is to Fort Worth, Texas for the 2020 Mega-Conference starting February 17, 2020. We are looking forward to sharing new innovations with long-time colleagues and friends, and to meeting new ones. Make the most of your Mega-Conference - here are the 5 things we suggest you not miss during the conference. If [...]

28 Jan 2020

10 critical questions before partnering on technology: Part 1 of 10

By |2020-01-29T11:57:17-05:00January 28th, 2020|AdPortal|

Over the next several weeks iPublish Media Solutions will share our 10 best tips for selecting the best technology partners for your business. This is the first in a series, based on lessons learned during more than a decade of media partnerships. Question #1: What are your company’s core objectives? AKA: How to avoid "bright shiny object" [...]

21 Jan 2020

Local Media Objectives for 2020

By |2020-01-21T14:29:41-05:00January 21st, 2020|AdPortal, Facebook Ads, Obituary, Real Estate, SMB, Tributes|

Three Must-Have Objectives for Local Media in 2020 We’ve come a long way. In 2020, local media companies increasingly understand the rules of the game—invest in editorial and revenue growth, and automate everything else possible in the back end to reduce costs. Companies that forget one of the three legs of a stool get stuck in a binary trap—cut [...]

16 Jan 2020

Legacy.com Announces Acquisition of iPublish Media Solutions

By |2020-01-16T08:41:23-05:00January 16th, 2020|Company, Obituary, Press Release|

Legacy.com Acquires iPublish Media Solutions Acquisition supports Legacy’s increased investment in newspapers and funeral homes Chicago, IL (January 15, 2020) - Legacy.com, Inc., the leading provider of online obituary solutions in the U.S., has acquired iPublish Media Solutions, the most widely used self-serve platform for placement of obituaries and other announcements in U.S. newspapers. Legacy.com has been an innovator [...]

10 Jan 2020

Where in the World is iPublish Media This Decade?

By |2020-01-13T10:16:51-05:00January 10th, 2020|AdPortal, Conferences|

The start of a new year brings upon the start of Conference season. iPublish Media Solutions is looking forward to attending several top digital and newspaper conferences the first part of this year. Between networking with old friends, meeting new friends, picking up top tips from keynote speakers, and sharing ways AdPortal can support revenue goals and reduce operation [...]

3 Jan 2020

Automation Equals Sales For Local Adv Sales Teams

By |2020-01-21T16:04:31-05:00January 3rd, 2020|AdPortal, SMB|

Four 2020 trends to benefit your sales organization One of the most promising trends in the media industry may not sound exciting until you realize the full potential: automation. The elimination (or consolidation) of processes that used to take multiple steps and many man-hours are reduced to minutes. Additionally, many common errors in manual processes are eliminated by software [...]

17 Dec 2019

2019 Customers In Review

By |2019-12-23T21:28:44-05:00December 17th, 2019|AdPortal, New Customers|

As we near the end of 2019, we want to thank all of our partners and recognize our new partner launches. So many companies have given us their confidence to help them grow revenue, reduce costs, and ease operations. Our new partner portals join over 570+ active AdPortals publishers around the world, who integrate AdPortals with their front-end system, credit [...]

12 Dec 2019

A Small Company With Big Values

By |2020-01-16T11:53:01-05:00December 12th, 2019|AdPortal|

For the year-end, we thought we’d try a “culture blog” - letting you in on what the people in our company are really about, what we care about and how we interact. The truth about smaller companies is that they don’t often talk about culture and core values — they just “exist.” So talking about culture definitely requires some [...]

3 Dec 2019

We Have You Covered – Tips for Setting Early Holiday Deadlines

By |2019-12-03T16:26:04-05:00December 3rd, 2019|AdPortal|

During the holidays we look forward to spending time with family, eating special meals, maybe even taking a wonderful vacation. It can also be a stressful time - the office may be short-staffed or busy with multiple commitments. There is enough to do without having to follow up with advertisers to make sure their ads get submitted on time. [...]

19 Nov 2019

Forecasted Spending Trends for 2020 Aid in Strategic Planning

By |2019-11-20T13:33:41-05:00November 19th, 2019|AdPortal, balanced media mix, Digital, Real Estate, VIdeo|

2020 Forecast Recent forecasts on advertising spending for 2020 includes a couple of important takeaways for local media managers making strategic plans for next year. Topping the charts for increased spending in 2020 are auto and real estate, each of which are forecasted to be up by a little more than 3% next year, with about 20% of realtors [...]

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