2 Aug 2022

iPublish Media Solutions partners with Nexta.io press release

By |2022-08-02T18:52:14-04:00August 2nd, 2022|AdPortal, balanced media mix, Company, Conferences, Digital, Facebook Ads, New Customers, Press Release, Print, Programmatic, SMB|

iPublish Media Solutions Partners with Nexta.io to Provide Expanded Digital Capabilities Westborough, MA and Tampa, FL (Aug 2, 2022) – Nexta.io and iPublish Media Solutions announce a partnership to provide newspapers and media companies with the ease-of-use and proven print capabilities of iPublish’s AdPortal with Nexta.io’s omnichannel digital marketing platform with a proprietary and AI-driven performance optimization engine and [...]

26 Jul 2022

Enhancement Added to AdPortal Obituaries – Memoriams

By |2022-07-26T15:40:07-04:00July 26th, 2022|AdPortal, Facebook Ads, Obituary, Tributes|

“Click-to-add a city” for obituaries launches for all partners on September 1, 2022 A new enhancement will be added to AdPortal Obituaries so media partners can provide even better service to funeral homes. Population trends tell us that more and more families want their obituary to reach people in more than one location – it’s the reason newspapers already [...]

22 Jun 2022

“He Never Married” ~ How Obituaries Have Evolved

By |2022-06-22T14:19:29-04:00June 22nd, 2022|AdPortal, Facebook Ads, Obituary, Tributes|

As we celebrate Pride month, the iPublish Media Solutions team turned our thoughts to supporting the LGBTQ community and the equalities achieved regarding obituaries. People of all sexual orientations, gender identities and relationship preferences are now able to be authentically memorialized by their loved ones in obituaries. This was not always the case. For generations, people who wrote obituaries [...]

26 Aug 2021

Pricing Facebook Obituaries: Opt-in or Opt-out?

By |2021-08-26T13:32:18-04:00August 26th, 2021|AdPortal, Facebook Ads, Obituary, Print|

Most families appreciate having the extra distribution of their obituary on Facebook, especially as it alleviates the need to find and inform long lost friends, colleagues, and others from various stages of a loved ones life. For adult children, many of these friendships occurred before they were even born. However, families are also price sensitive, and having to make [...]

19 Nov 2020

Find Out How Partnerships Make The Platform Recap

By |2020-11-24T10:59:19-05:00November 19th, 2020|AdPortal, Company, Digital, Facebook Ads, Print, Programmatic, Webinar|

What happens when newspaper leaders join with technology leaders to ensure technology solutions meet their business requirements? Partnerships Make the Platform: Software + Strategy = Success Since iPublish Media's inception, we have listened to our partners and have consistently improved AdPortal to meet our customers’ needs. We accomplished this by creating an agile culture and flat organization which exists [...]

5 Nov 2020

Find Out How Partnerships Make The Platform – Webinar 11/17 3p.m. EST

By |2020-11-10T08:00:01-05:00November 5th, 2020|AdPortal, Digital, Facebook Ads, Print, Programmatic, Real Estate|

What happens when newspaper leaders join with technology leaders to ensure technology solutions meet their business requirements? Partnerships Make the Platform: Software + Strategy = Success Tuesday, Nov. 17 at 3 p.m. ET / 12 p.m. PT Save Your Spot > Join us for this free webinar featuring: Edward Woods, Vice-President and Chief Revenue Officer, MediaNews Group Sally Steed, [...]

7 Oct 2020

Take Back the Real Estate Vertical

By |2020-10-08T09:19:19-04:00October 7th, 2020|AdPortal, Digital, Facebook Ads, Print, Programmatic, Real Estate|

In 2016, the Bay Area News Group saw real estate revenue plummet with national digital players gobbling up the revenue, so they took action! In partnership with iPublish Media Solutions, they built LeadHax, a “digital first” real estate brand with one key advantage over the national digital players—local knowledge and nuanced audience targeting expertise. The results? Booked appointments increased, [...]

7 Oct 2020

It’s Hard To Define, But You Know It When You See It

By |2020-10-07T12:27:15-04:00October 7th, 2020|AdPortal, Conferences, Digital, Facebook Ads, Obituary, Webinar|

A recent Local Marketing Trends Podcast with Corey Elliot and Gordon Borrell discusses the results of recent Borrell Associates “Content Marketing & Branded Content” survey conducted on behalf of the Local Media Consortium. The survey results give hope to local media that Fall, and holidays advertising will be better than Spring & Summer in 2020. Gordon & Corey discuss “what [...]

25 Aug 2020

FAQ: 10 Questions About Targeted Facebook Ads Answered

By |2020-08-31T17:09:15-04:00August 25th, 2020|AdPortal, Conferences, Digital, Facebook Ads, Obituary, Webinar|

We gathered your questions about implementing Targeted Obituaries from the presentation with the Chicago Sun-Times and Utah Media Group (Salt Lake Tribune) at the 2020 Local Media Association Digital Summit. Here are the most common questions asked: How does the Facebook targeting compete, complement or make redundant Legacy.com’s new local newspaper-branded Facebook page for obituaries? The targeted [...]

2 Jul 2020

Team Highlight – James Allen, Senior Sales Engineer

By |2020-07-14T09:37:41-04:00July 2nd, 2020|AdPortal, Digital, Facebook Ads, SMB|

Spotlight on James Allen, Senior Sales Engineer If you’ve met James Allen, the low-key senior sales engineer at iPublish Media, you probably have no idea about his background.  James is both a veteran who jumped out of airplanes and a Dad who most recently converted an attic space into an air conditioned play-room for his ten-year old son. James’ [...]

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