Every year state legislatures around the country initiate bills to remove the requirements for public notices to be published in print in favor of online only. Don’t wait for a bill to pass. Here are 10 pro-active things publishers and media organizations can do right now to protect their public notice franchises. Make sure your public notices are online [...]
News Publishing Business Summit - All Things Audience & Advertising September 16-17, 2021 St. Louis, Missouri We are excited to support our industry by sponsoring Media Alliance 360/E&P 2021 News Publishing Business Summit. We are especially excited about the General Session - The Future of Public Notices. on September 16 at 2:15 pm. Public Notices are vital to both transparency [...]
The start of the fall brings back in-person conferences and iPublish Media Solutions is looking forward to attending several top digital and newspaper conferences across the country. Between networking with old friends, meeting new friends, picking up top tips from keynote speakers, and sharing ways AdPortal can support revenue goals and reduce operation expense, we are ready to discover [...]
A recent Local Marketing Trends Podcast with Corey Elliot and Gordon Borrell discusses the results of recent Borrell Associates “Content Marketing & Branded Content” survey conducted on behalf of the Local Media Consortium. The survey results give hope to local media that Fall, and holidays advertising will be better than Spring & Summer in 2020. Gordon & Corey discuss “what [...]
We gathered your questions about implementing Targeted Obituaries from the presentation with the Chicago Sun-Times and Utah Media Group (Salt Lake Tribune) at the 2020 Local Media Association Digital Summit. Here are the most common questions asked: How does the Facebook targeting compete, complement or make redundant Legacy.com’s new local newspaper-branded Facebook page for obituaries? The targeted [...]
STRATEGIES FOR DRIVING REVENUE ACROSS VERTICALS: iPUBLISH VERTICALS PLUS On Monday, March 9, 2020 at #BorrellMiami LOAC conference, Brian Gorman, Chief Revenue Officer of iPublish Media Solutions, presented solutions for automated sales and fulfillment processes for digital advertising across verticals. Listen to the presentation, recorded live at Borrell's LOAC Conference. Live from #BorrellMiami Brian Gorman introduces Verticals PLUS! Posted [...]
Are you headed to Miami for Borrell Miami 2020 next week? Borrell's conference is all about local, online/digital media, and all about advertising. iPublish Media Solutions is looking forward to meeting with attendees to help find BIY solutions for their digital advertising needs, from online ads to Facebook, across multiple verticals. Rapid-Fire Session Be sure to mark your calendar [...]
We all agreed that the Key Executive Mega-Conference this year was the best one to which we’ve ever been. A few reasons: It seems that the waters have settled for many publishers; now the teams at the helm appear ready to make moves. The location/venue was smaller and tighter, and frankly there were fewer distractions with less long walks [...]
STRATEGIES FOR DRIVING SIGNIFICANT REAL ESTATE REVENUE: BOTH DIGITAL AND PRINT On Tuesday, February 18th at the #2020MegaConf Eric Bloom, Advertising Director of Bay Area News Group, and Brian Gorman, Executive Vice President of iPublish Media Solutions, presented a successful real estate advertising solution. LeadHax is a self-service application, a door-opener sales tool and can re-energize your real estate [...]
Our first stop of the conference season is to Fort Worth, Texas for the 2020 Mega-Conference starting February 17, 2020. We are looking forward to sharing new innovations with long-time colleagues and friends, and to meeting new ones. Make the most of your Mega-Conference - here are the 5 things we suggest you not miss during the conference. If [...]
