As we all know the transformation to digital is underway. How fast, rapid or tsunamic it will become is still open to discussion and lots of speculation. There is clear evidence that advertisers, especially small- and mid-sized businesses (SMBs) are shifting their ad and promotion buying habits to a more digital mix. This mix includes Facebook, digital display, search, websites, [...]
For the past several months we've been working with several customers to energize their strategy for real estate and achieve an advertising trifecta: Increase Revenue Streamline Operations Drive New Account Acquisition In our recent webinar, we shared how companies like Digital First Media and Christie's Real Estate provide premium print, digital and social media advertising channels to [...]
The Bay Area News Group, a long time partner of iPublish Media Solutions, reached out to see if we could create a website targeted to real estate agents. They wanted to offer programmatic campaigns to be able to compete for this growing opportunity with real estate agents in the Bay Area. The challenge is that Real Estate agents know [...]
This is a clarification of this press release from Miles 33 by Wave2 Media Solutions LLC the US based company. As you may know, Wave2 Media Solutions was originally started in the UK under the corporate name Wave2 Media Solutions Ltd. The US operation was incorporated in October, 2006 under the name Wave2 Media Solutions LLC. Wave2 Media Solutions LLC [...]
The Local Media Association (LMA) 2017 Digital Revenue Summit was held in Chicago IL on May 9, 2017. The sole focus of this one and a half day event was growing digital revenue. 160+ of the top digital managers in the Local Media ecosystem were in attendance including digital leaders from Gannett, Tribune Broadcasting, Entercom Communications, Scripps, Tegna, GateHouse Media, [...]
We are excited to announce the release of a new enhancement - AdPortal Facebook. Based on the standard AdPortal platform, it is used to create news feed mobile and browser targeted Facebook ads. We have integrated the Facebook API with iPublish Media AdPortal so that it will dynamically connect the advertiser into the Facebook database, select their Facebook page, and [...]
Launches Partnership with AdCellerant We are excited to announce the release of a new solution, AdPortal Programmatic. The standard AdPortal platform was streamlined and rebranded so a typical media sales rep or CSR can use it internally to create multiple high quality digital specs. Specs can be emailed to prospects directly from AdPortal and then upsold and converted into [...]
