While death rates are surging — 50% more people will die of old age (National Center for Health Statistics) over the next 30 years — traditional print obituary placements by funeral homes have been in decline. In fact, experts predict these declines to reach 20% by the end of 2023. The reason is simple: most newspaper orders are placed by [...]
Over the past decade, newspapers have asked for all kinds of new features in their self-serve AdPortal®, and we answered by continuously iterating our advertising platform to meet these priorities. Here are a few of your top concerns that are now standard features in iPublish AdPortal®: Leverage the call center Not only do customers now place DIY orders for [...]
A funny thing happened over the past few years as regional and national media organizations consolidated - call center representatives absorbed an increasing number of transactions and more responsibility. Today, these call-center teams are smaller than ever before and responsible for customer support, inbound order-taking, and outbound sales for a growing number of products, platforms, and packages. Additionally, these teams [...]
iPublish Media Solutions Partners with Nexta.io to Provide Expanded Digital Capabilities Westborough, MA and Tampa, FL (Aug 2, 2022) – Nexta.io and iPublish Media Solutions announce a partnership to provide newspapers and media companies with the ease-of-use and proven print capabilities of iPublish’s AdPortal with Nexta.io’s omnichannel digital marketing platform with a proprietary and AI-driven performance optimization engine and [...]
iPublish Media Solutions Partners with The Gleaner Company to Power Classifieds & Marketplace throughout the Caribbean Westborough, MA and Kingston, Jamaica (July 19, 2022) – iPublish Media Solutions and The Gleaner Company announce a partnership to provide newspapers throughout the Caribbean with a self-service classified solution and digital marketplace. The white-label platform streamlines the order-taking, design, fulfillment, display, and [...]
Most families appreciate having the extra distribution of their obituary on Facebook, especially as it alleviates the need to find and inform long lost friends, colleagues, and others from various stages of a loved ones life. For adult children, many of these friendships occurred before they were even born. However, families are also price sensitive, and having to make [...]
Westborough, VA, August 2, 2021 – The first French-English DIY ad portal created by iPublish Media Solutions in partnership with Sud Ouest Publicité, a group of five French newspapers, has launched with a unique marketing campaign. The custom DIY platform, white-labeled as Sopenads, allows businesses to design, buy and target multi-media ad packages online without a sales rep. “We [...]
What happens when newspaper leaders join with technology leaders to ensure technology solutions meet their business requirements? Partnerships Make the Platform: Software + Strategy = Success Since iPublish Media's inception, we have listened to our partners and have consistently improved AdPortal to meet our customers’ needs. We accomplished this by creating an agile culture and flat organization which exists [...]
What happens when newspaper leaders join with technology leaders to ensure technology solutions meet their business requirements? Partnerships Make the Platform: Software + Strategy = Success Tuesday, Nov. 17 at 3 p.m. ET / 12 p.m. PT Save Your Spot > Join us for this free webinar featuring: Edward Woods, Vice-President and Chief Revenue Officer, MediaNews Group Sally Steed, [...]
In 2016, the Bay Area News Group saw real estate revenue plummet with national digital players gobbling up the revenue, so they took action! In partnership with iPublish Media Solutions, they built LeadHax, a “digital first” real estate brand with one key advantage over the national digital players—local knowledge and nuanced audience targeting expertise. The results? Booked appointments increased, [...]
